In the previous Planning article we looked at 3 points that are important to consider in order to make sure your international communications get the right message across. Here we look at two more worthwhile tips to ensure you get maximum return on investment and really boost those export sales. Provide a translation brief Don’t […]
Once the decision has been made to invest in an international communications strategy to support your exporting activities, as with any investment, it’s important to make sure it pays off. But how do you avoid the pitfalls of a world that can be difficult to understand, that is the world of foreign languages? For those […]
In light of World Environment Day, an annual event held on 5th June, that brings to light the crucial state in which we find the climate across the globe and the grievous environmental concerns that have been affecting our planet for many years, including global warming, pollution and overpopulation, etc, it is certainly worth thinking […]
The internationalisation of sport is a wondrous thing, whereby sporting events across the globe bring together an audience of varying cultures and nationalities every year. Like music gigs, sporting occasions cross all cultural borders to fulfil dreams of listening to and watching live performances for all kinds of people, as passions unfold before their very […]
Are you ready for this year’s international sporting stage? Every year, thousands of people from all walks of life of varying cultures and nationalities, cross cultural boundaries to enjoy their one unifying passion that is sport. This summer is set to be jam-packed with exciting sporting events including the Cricket World Cup, Wimbledon and the […]
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