Insights
How we do business is changing
The way in which you work may have become more remote but your markets are closer than ever. It’s clear that changes we first expected to be temporary as a result of Covid, are now here to stay. In fact, rather than seeing remote working as an imposition, businesses are starting to benefit from the […]
Peak Translations expands the team with a new Project Manager
Peak Translations is delighted to announce the appointment of a new Project Manager, Iwona Skorbilowicz. Iwona’s appointment follows a year of growth for the company. As the pandemic hit, businesses sought to quickly react to making their working environments Covid safe for all employees and visitors. Peak Translations has played an important role in managing […]
GHOULISH COMMERCIALISM OR REMEMBRANCE OF LOVED ONES LOST? HOW HALLOWEEN IS MARKED ACROSS THE GLOBE
As each year passes, it seems there’s an even greater fascination in all things Halloween. It is estimated that Halloween spending in the US has reached a staggering $9 billion each year. A phenomenal amount to invest in ghoulish costumes, decorations and sweet treats for one night only. Most known for its ‘trick or treat’ […]
Protection – how to safeguard your brand and product in overseas territories
When comparing your target overseas market with the UK, there are more differences than simply language. Is the technology you use to reach your UK audience as suitable for your overseas market? Does your brand positioning need adapting? Will any cultural differences impact on the popularity of your brand? Protecting your company and your brand […]
Is html code costing you unnecessary word count in your web translations?
Companies seeking to translate their web copy often come up against an early hurdle – it can prove a herculean task to extract text from a website in a usable format for translation. This proved to be the case when Peak Translations were approached by a company seeking to enter the German market and who […]
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