Peak Translations Insights

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Is now the time to streamline your approach to new markets?

Lockdown has presented a perfect opportunity for businesses to evaluate and streamline their processes. When it comes to doing business in overseas markets, how can you be certain you have the most effective approach? One that not only drives quality in the long term but also gets best results in market engagement? At Peak Translations, it’s our tried and tested processes that have helped our clients deliver messaging with impact. Here’s some of the ways in which process has helped

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Tips to translate from English to German and vice versa

The German language is the most common mother tongue in Europe and ranks 11th in the world for the most widely spoken. It is also sister language to English with many similarities between the two languages. However, it is often viewed as a particularly complex language for many reasons, including the inordinate amount of extremely long words e.g. Rindfleischetikettierungsüberwachungsaufgabenübertragungsgesetz (which happens to be the longest German word made up of 63 letters translating as a title of a law regulating

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7 qualities to look for in a translation specialist

Before we look at what constitutes a translation ‘specialist’, let’s debunk the myth that translation is simply a like-for-like conversion of one language into another. Truly accurate translation will of course retain the meaning of the text as closely as possible; but also apply the subtleties and cultural context expected by the target audience.  Accuracy, in turn, leads to authenticity and credibility; and that’s what we all strive for in business. Good translation demands a very unique set of skills.

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How much should translation cost?

The world is getting to grips with a new, albeit temporary, way of doing things. How do you continue as much as possible with ‘business as usual’? In this period of unprecedented uncertainty, it’s important that your translation partner not only adds value to your project but is equipped to weather the challenges that the Coronavirus presents. Let’s start with cost. If you’ve ever commissioned a translation project, you’ll know the cost can vary pretty dramatically from one supplier to

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COVID-19 precautionary measures

In light of the recent events surrounding Covid-19, I would like to take this opportunity to reassure you that the Peak team is constantly reviewing our contingency planning and precautionary measures to ensure that we can remain fully operational for our customers. The health and safety of our project team, linguists, customers and their families remain our absolute priority and our thoughts go out to all those affected by this unprecedented situation. As you may be aware, our normal mode

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Coronavirus and its impact on how you communicate as a business

As the impact of the Covid-19 virus becomes ever more real, how can your business weather the challenges this pandemic presents?  It’s widely accepted that 80% of effective crisis management is in the planning rather than the response. Effective planning of course involves identifying and mitigating risks but should also include a robust approach to clear communications.  If you are a company with customers or suppliers overseas, or with a foreign workforce, there are a number of areas to urgently assess:   Employing foreign nationals  As the BBC’s medical correspondent, Fergus Walsh, has pointed out on several

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Setting aside adequate time for translation

Failing to prepare is preparing to fail, as the saying goes. We all know that the most successful projects are the ones that are well planned. When it comes to international projects where there is likely to be a language requirement, however, it’s amazing how often the translation element is overlooked and must be squeezed in at the end. It is important to allow sufficient time for the translation phase of the project to be completed when planning your project

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How Apprenticeships are expanding Peak Translations

At Peak Translations, we are passionate about supporting not only the local community but also the next generation of linguists. By offering an apprenticeship in our field, we are allowing a student to combine working with studying so they can gain skills and knowledge in our translation field.  We have taken on numerous work experience students and apprenticeships throughout the years and in 2019 we began Charlie’s apprenticeship. Here is his story.   Charlie’s experience “As soon as I started

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How to get your message across to international customers

It’s the time of year when we all make new plans and resolutions, look at our business strategies for the coming 12 months and make sure we have everything on track for a successful year ahead. For those of you who trade internationally, this should also include looking at how you interact with your international customers. Communicating with your customers in their native language leaves no doubt that you’re committed to them. But it’s not enough to simply translate your

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We are hiring!!

Looking for a new opportunity?   Interested in joining our award-winning Project Management Team?   We’re hiring!!   We currently have a vacancy for a full-time enthusiastic, client-focused project manager with great attention to detail, to assist with our growing client base. We are a small yet ambitious company based in Whaley Bridge. Peak Translations is a specialist and prestigious language services provider, supplying translation, interpreting and other language services to a wide range of national and international clients. We

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Going global

How to make your overseas markets find your website

So, you want to grow your overseas sales, you’ve identified the target markets and decided to invest in a dedicated website in the language of the target audience. But how do you make sure you get maximum return on your investment? Quite simply, you need to make sure your website not only appeals but can also be found by your target audience, and the way to do that is by localising the content and ensuring the site is fully optimised

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Let’s focus on being more environmentally conscious. Let’s build a better world for our future!

In light of World Environment Day, an annual event held on 5th June, that brings to light the crucial state in which we find the climate across the globe and the grievous environmental concerns that have been affecting our planet for many years, including global warming, pollution and overpopulation, etc, it is certainly worth thinking about how businesses from all over the world can help shape the future path of our environment and bring us closer to nature. Like World

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